July 13, 2023

Launching Adobe Substance 3D sales eLearning

Adobe Substance 3D is a powerful suite of software tools designed for 3D artists and designers to create, texture, and render high-quality 3D models and materials. This sales training for Substance 3D is focused on equipping you with the knowledge and skills required to effectively promote and sell Substance 3D to potential SMB, midmarket, and channel customers. Get experience in real-world selling situations and learn how to take the right actions to achieve successful selling outcomes. Then apply the selling skills you’ve learned to make your sales quota and earn awards in a fun and engaging game. 

This course includes:

  • Product awareness—Learn about Substance 3D capabilities, customer personas, and unique selling points compared to other 3D design tools in the market landscape.
  • Identifying customer needs—Learn how to identify the verticals, industries, and customer personas that can benefit from Substance 3D and how to ask the right questions, listen actively, and gather information about customer requirements to effectively position Substance 3D as the right solution.
  • Value-based selling—Practice articulating the value of Substance 3D to potential customers using a proven framework. Learn how to highlight Substance 3D benefits and connect them to the potential cost and time savings that customers can achieve with Substance 3D.
  • Market landscape—Learn to effectively position Substance 3D as the superior choice compared to other 3D tools.
  • Objection handling—Learn strategies for handling common objections or concerns that potential customers may have, and practice addressing objections, clarifying misconceptions, and providing compelling reasons for customers to choose Substance 3D over alternatives.
  • Closing techniques—Learn how to apply the sales process from prospecting and lead generation to closing deals and successfully converting leads to customers.

Start the Substance 3D training today > (for Adobe employees; sign-in required)

 Start the Substance 3D training today > (for Adobe vendors and call centers; sign-in required)